Our Story

Our story starts at the turn of the century.

As former tour managers, we wanted to find a more effective way to handle all the logistics of planning a tour. So in 2000, we started Production Consultants Guild. Shortly after, we released Master Tour Database and pioneered data-driven applications in the touring industry.

In 2009, we changed our name to Eventric. Since then, we invented Live Access—a friends and family ticketing solution unlike any other—and redesigned Master Tour Database with top tour managers from around the world. Now known as Master Tour 3, we’re helping our clients run their live events more efficiently than ever.